Archive for December, 2010

B2B Marketers Shouldn’t Rely On SEO Voodoo

Posted on 01. Dec, 2010 by Tony Wanless.


If you’re a B2B marketer, don’t place all your bets on simple SEO for top rankings. Content with very specific keywords will better reach targeted customers with problems for which you have a solution. A recent New York Times article highlighted the dangers of depending on SEO alone as a B2B content marketing strategy. The [...]

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